« After completing my traditional marketing training – the compulsory preparatory classes followed by KEDGE Business School – I didn’t feel that I was fully prepared for a career as a product manager. Previous experience as a department manager had given me a real interest in consumer products and made me aware of just how fascinating and specialized this area was.
So I decided to enroll on the Advanced Master’s in Food Marketing, Communication and Engineering at UniLaSalle, which offered broad training in all aspects of food products, with the aim of enhancing my marketing expertise with new skills and specializing in these products.
I’m now Assistant Product Manager for Cémoi, where I am in regular contact with engineers and sales representatives. The program at UniLaSalle equipped me to work with a wide range of people with different backgrounds and skills by teaching me about their specialist terminology and the issues they face. »